One of my favourite shows, has done one of my favourite ad campaigns. Showcase's Dexter is promoting the show in about dozen magazines with ads that mimic the covers of those very same magzines. Pictured above are the ads for GQ, New Yorker, Wired, and Esquire, but expect see ads in Rolling Stones, Details, Vanity Fair, Us and others. Anyone use to get your face on a magazine as kid? I had a WWF wrestling mag cover when I was younger, championship belt and all! This ups the ante in a way I've never seen. Dexter Season 3 premieres September 28th.
The New York Times has the full story.
Saturday, September 6, 2008
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