Reebok Can Be Sold To Master P And Baron Davis [BUSINESS]

Reebok may be getting a new owner, as its German sportswear parent company Adidas looks to offload the household name brand. Once a cultural icon of epic proportions, Reebok has struggled in recent years to gain a foothold with today’s trendsetters and tastemakers. This could be changing as new buyers including a business dream team of hip-hop business mogul, Percy “Master P” Miller and former NBA All-Star Baron Davis are looking to acquire the company and bring Soulja Slim's legacy to a whole new level, and could garner an asking price of around $2.4 billion. Is it time for the culture to take ownership of some of the products it helped to cultivate? 

Remember that sneakers by rappers like Kanye West, Drake and Pharrell with companies including Nike and Adidas have created a consumer frenzy, as these influencers dictate business and trends. Cultural endorsers have basically usurped athletes as the go-to tastemakers in the sneaker industry. Hip hop artists have gone from subtle co-signers who helped start grassroots movements, to indirect ad men, to power brokers. Reebok’s latest cultural influencers to head up its roster include rap sensations Cardi B and Kendrick Lamar.

via Forbes

Square May Acquire Jay-Z’s Tidal Streaming Service [TECH]

Square Inc., the digital-payment company run by Jack Dorsey, has held talks to acquire the music-streaming service Tidal as part of a push to diversify, according to a person familiar with the situation.

Dorsey has discussed a potential deal with Jay-Z, the rapper and music mogul who acquired Tidal for $56 million in early 2015, said the person, who asked not to be identified because the talks were private. The negotiations may not result in a transaction.

Square declined to comment, while Tidal didn’t respond to requests for comment.

via Bloomberg

Black-Owned Distilleries to Buy From Right Now [BUSINESS]

Looking for a new whisky or tequila to add to your bar cart, while also supporting African-American businesses? While you might be quick to head to the Scottish or Mexican aisle at your local liquor store to stock up on summer sips, dismissing American-made bottles would be doing yourself a major disservice, and these premium labels are proof of that. This selection highlights some of the best Black-owned distilleries across the country making bottles you’ll definitely want to savor. From traditional Tennessee whiskey to gin and vodka made in the middle of Miami, these American spirits are churning out some of the tastiest pours in the nation. 

via MAXIM Magazine