Reebok Can Be Sold To Master P And Baron Davis [BUSINESS]

Reebok may be getting a new owner, as its German sportswear parent company Adidas looks to offload the household name brand. Once a cultural icon of epic proportions, Reebok has struggled in recent years to gain a foothold with today’s trendsetters and tastemakers. This could be changing as new buyers including a business dream team of hip-hop business mogul, Percy “Master P” Miller and former NBA All-Star Baron Davis are looking to acquire the company and bring Soulja Slim's legacy to a whole new level, and could garner an asking price of around $2.4 billion. Is it time for the culture to take ownership of some of the products it helped to cultivate? 

Remember that sneakers by rappers like Kanye West, Drake and Pharrell with companies including Nike and Adidas have created a consumer frenzy, as these influencers dictate business and trends. Cultural endorsers have basically usurped athletes as the go-to tastemakers in the sneaker industry. Hip hop artists have gone from subtle co-signers who helped start grassroots movements, to indirect ad men, to power brokers. Reebok’s latest cultural influencers to head up its roster include rap sensations Cardi B and Kendrick Lamar.

via Forbes

Yohji Yamamoto’s Y-3 All Black Qasa High [SNEAKERS]

Yohji Yamamoto’s Y-3 introduces the latest colorway of its very special Qasa High silhouette. The unique sneaker features a form-fitting, sock-like upper with neoprene straps that wrap around the foot for a lock-down fit, all while sitting atop a roll-ball outsole. The shoe also boasts a supporting branded heel cap, as well as leather trim on the heel and toe. Dubbed the “All Black” edition, the advanced yet casual silhouette was recently modeled by ABOUT NOW magazine in their newest editorial. Release information and pricing for the Y-3 Qasa High “All Black” has not yet been released, but expect to see them in authorized retail locations this fall.

Taking a look at these, one can only imagine what Kanye has in store.


"When the album comin' out? Man the people's is asking! Yamamoto Adidas, man I'm sick with the fashion." -Mr. West [Heavy Hitters]





via HS

Nike Air Max 90 Essential “Infrared” [SNEAKERS]

I haven't done a sneaker post in a very long time, but the infrared Air Max 90 is my favourite Nike sneaker of all time, hands down, 6:30! My beloved “Infrared” hue returns to its rightful place on the classic Air Max 90 with the introduction of a brand new take on the Air Max 90 Essential. Donning a combination of black and anthracite throughout its suede and mesh upper, the kicks see a contrasting white midsole and metallic silver hits to the Swoosh and text branding as Infrared appears on the likes of the outsole, midsole wedge, eyestay, mudguard branding window and heel. The Nike Air Max 90 Essential “Infrared” is now available online HERE.

Nike MAG: Marty McFly's For Parkinsons Cure [SNEAKERS]

The NIKE MAG is no longer the “greatest shoe never made.” The mythical shoe that originally captured the imagination of audiences in Back to the Future II is being released – and they’re here to help create a future without Parkinson’s disease.

1500 pairs of the 2011 NIKE MAG will be auctioned on eBay with all net proceeds going directly to The Michael J. Fox Foundation. Each day for the duration of the ten-day auction, one hundred and fifty pairs of the 2011 NIKE MAG shoes will be made available via eBay’s Fashion Vault. The auction started September 8, 8:30PM PST, and will end September 18. Thanks to a previous 50 million dollar match given to the Michael J. Fox Foundation, all donations will be matched, effectively doubling the contributions from the auction.

The original NIKE MAG was worn by the Back to the Future character Marty McFly, played by Michael J. Fox, in the year 2015. It came alive, lit up and formed to Marty’s foot. The 2011 NIKE MAG shoe was designed to be a precise replica of the original from Back to the Future II. The aesthetic is an exact match, down to the contours of the upper, the glowing LED panel and the electroluminescent NIKE in the strap. The 2011 NIKE MAG illuminates with the pinch of the “ear” of the high top, glowing for five hours per charge.

The 2011 NIKE MAG - It’s About Time.

via Nike

Christian Louboutin Alfie Flat [SNEAKERS]

"Red bottoms" we've all heard the term if you're an avid listener to rap music. Formally referred to as Christian Louboutin's, the shoemaker with immense pop culture buzz has a mens sneaker offering that is very difficult to refuse. Crafted from leather and velvet (dope.), The Alfie Flat is definitely on par with the best luxury sneaker on the street, whether it be Martin Margiela, Lanvin, or even Louis Vuitton. Available this fall.

PRICE: $995 USD

via HB

Common Projects Achilles Raw High Tops [SHOES]

The Achilles Raw is an offering from Common Projects Spring/Summer 2010 collection made using top shelf Italian raw leather. They feature suede laces, stylized leather accents, and the CP trademarked vulcanized sole, and number stamp. Also available in a low top, but I much prefer the way these look. Up for grabs now at Caliroots.

Android Homme- Propulsion II [SNEAKERS]

Android Homme is happy to announce the Propulsion II as part of the Holiday 2009 Collection. The duotone silhouette takes inspiration from the sleekness of a rocket ship, including a rocket booster ripple detail along the backside of the hi-top. The Propulsion II embodies a +/- charge, or a yin and yang polarity and is offered in a limited run of 200 pairs total. Features include full grain pebbled and pounded leathers and pigskin lining, as well as an embossed single strap and waxed laces.

The Android Homme Holiday 2009 collection will be available December 1st in finer boutiques nationwide. For more information please visit Android Homme.

via YouMeHim&Her

Nike Sportswear Blazer Mid Supreme “Curry” [SNEAKERS]

My leather so soft! Something about these look very luxurious...they would be pleasant break from the beeswax Clarks desert boot I have in heavy rotation, without ditching the colour code. These are Tier 0 so they will be available from the Limited Edition Vault as of November 2nd.

via HS

Nike Blazer Hi Premium ND Selvage [SNEAKERS]

If you're particular about your denim, you are probably well versed in the appropriate protocol of purchasing and wearing selvage denim. The ODB raw wearers, that spend a lifetime breaking them in, creating whiskers and honeycombs along way...always buying a size or two down because of the shrink to fit ratio...whether or not these carry over to these sneakers is something I'll just have to find out myself. If so...I'd be a size 9.

via Extra Buttery

Vans Vault Spring 2010 Authentic LX [SNEAKERS]

Purple leather Vans Authentic's...thank you Jebus! Look for them February 2010.

via MT

Air Jordan XI Space Jam 2009 Retro x A go&d™ Friday Classic! [SNEAKERS x VIDEO]

Joining the True Blue Air Jordan III as one of the most anticipated Jordan Brands this year, here’s a look into the Air Jordan XI (11) Space Jam which is slated for a November drop. Initial reports say that the sneakers are quite similar to their counterparts that released back in 2000 with few changes. The Air Jordan XI (11) Space Jam is slated for a Black Friday, November 27th release at select Jordan Brand accounts. A small run has hit marqueesole early.

SOURCE: HB

Common Projects Leather High Tops [SNEAKERS]

Not your typical sneaker...a luxury sneaker. CP has been on my radar for some time now, and they will remain on it with shoes like this. They are also available in black, and are up for grabs now over at Colette.

Air Jordan VI “Infrared” 2010 Retro AKA "Dwayne Wayne's" [SNEAKERS]

Set to drop in January...2010 cannot come soon enough! The Infared's VI's aka the Dwayne Wayne's! I'm thinking a commemorative t-shirt will be in the works for this right here! If not, I'll make it myself.


2x pairs.

via Gradient Magazine

Giuliano Fujiwara High-Tops Spring/Summer 2010 [SNEAKERS]

Looks like a Yeezy x Creative Recreation x Van MTN Edition hybrid. Verdict = One of each nonetheless.

see more at Swipe Life

Jordan Spizike Black/Red-Cement Grey [SNEAKERS]

Never owned a pair of Spizike's, but I could walk in these!

Heavily inspired by the Air Jordan IV Black/Cement Grey, this sneaker features a predominately black upper with minimal red accents on the laceholders and sections on the outsole. The cement grey details appear on the straps and side wall. Could this be the best colorway seen on the Jordan Spizike yet? The Jordan Spizike Black/Red-Cement Grey will hit retailers in February 2010 for $175.

via Nice Kicks

Kanye West x Amber Rose for Louis Vuitton [PHOTOGRAPHY]

Given the hoopla over Ye’s bald headed bisexual love interest...he’s gone and flipped it! Tossed homegirl in a photo advertising campaign the Louis x Kanye collaborative sneaker line, photographed by Steve Shaw. Marketing genius, or just captain behaviour? A little bit of both?

More over at Ye's blog.

Air Yeezy x Livestock 4-4-2009 [SNEAKERS]

I don't think I even want a pair of these anymore...who am I kidding...I rock these, but I doubt I'll be searching high and low for them...if you are willing to, you will no longer have to worry about committing yourself to such rigerous activities...Check the homie's at Livestock April 4th early to secure a pair.

via Smell The Rich

Creative Recreation Corozzo [SNEAKERS}

I have been on the look out for these since Evil Monito gave the sneak peak back in July '08!

Normally I'd pick them up secretly and "all of sudden" show up and show out some where, but I'm feel as though I should be putting folks on www.cr8tiverecreation.com My first pair were a the all white Cesario high's back in '06...and I've been riding with them ever since.

MSRP $385. Available at Barney's now.

Giuliano Fujiwara Autumn 2009 Mid Tops [SNEAKERS]

Giuliano Fujiwara's Masataka Matsumura has pieced together an intricate, yet clean collection of oxfords, wallets, book bags, and sneakers for the autumn 2009 line. These mid-tops (my favourite item in the collection) are very reminiscent of Common Projects Achilles mid's, but hey...REAL artists steal!

view the rest of the collection here.

Quagmire Dunk Hi [SNEAKERS]

giggity giggity giggity!

via High Snobiety