Photography: LOUIS VUITTON / ANNIE LEIBOVITZLouis Vuitton commemorates the 40th anniversary of man’s conquest of the Moon, elevating the theme of travel as a personal journey to a celebration of a voyage of unsurpassed significance for all mankind. The latest Core Values advertising campaign features Buzz Aldrin, who in the course of the historic Apollo 11 mission with Neil Armstrong on 20th and 21st July 1969, became the second man to set foot upon the Moon; Jim Lovell, the commander of the ill-fated Apollo 13 mission in 1970, who - as the world watched with bated breath - heroically guided his crew back to the safety of Earth; and Sally Ride, who in 1983 became the first American woman to venture into space as a crew member on Space Shuttle Challenger.
The new Core Values visual will appear in the July 2009 issues of international titles, while louisvuittonjourneys.com will be launched by a video teaser on June 3rd ahead of its worldwide launch on July 2nd.
via Nitrcolicious
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