I'm sure Mario Prada didn't envision his name associated with a economy brand automobile maker, but that's exactly what's happening! I wrote a little bit about the Hyundai Genesis before but at the time I definitely see this coming. The Prada Genesis will be unveiled at the Seoul Motor Show next April, and will be a limited 1 of 3. Two of the three will be auctioned off for charity. Ballin' on a budget for real for real!
Via Luxist
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